Expert session Netigate

Frictionless Journeys: Uncover and Fix the Gaps in Your Digital CX

Luke Price & Daniël Granja Baltazar

14:05 - 14:20

Today’s digital customers expect flawless, intuitive experiences. Yet, hidden friction points in the user journey silently drain conversion rates and damage customer loyalty. In this session, we will move beyond basic metrics to explore how organizations can actively uncover and bridge the critical gaps in their digital CX.

Key takeaways include:
– How Netigate Digital (aka Mopinion) helps to measure and optimise your Digital Customer Experience.
– Web & App feedback that tells you why people drop off, not just where.
– Moving from data collection to meaningful, revenue-driving action.
– Real-world strategies to build seamless, frictionless customer journeys by VodafoneZiggo.

Luke Price

Digital Feedback SpecialistNetigate

Luke joined Mopinion in 2016 as a Digital User Feedback Specialist, driving growth in the UK market. Following Mopinion’s acquisition by Netigate, his leadership roles expanded from Head of Sales & New Business to his current position as Head of New Business for the Benelux region.

In this role, Luke shapes sales operations, structures the new business team, and consults digital teams on maximizing their customer feedback strategies. A seasoned speaker, Luke regularly shares actionable insights on digital feedback optimization at industry events and webinars.

Daniël Granja Baltazar

CRO Specialist B2BVodafoneZiggo