What you can learn from running marathons for experimentation

Lucas Vos

14:05 - 14:20

Running an experimentation programme has a lot of similarities with running and training for a marathon, more than you think of. You’re in for a long run, and this has some implications. What can you learn from the experience of marathon runners for running your experimentation programme? As a marathon runner, Lucas will share the most important similarities and helps you how you can add more endurance to your experimentation programme.

Lucas Vos

Senior Conversion SpecialistRTL Nederland

Building experimentation cultures to optimize online platforms @ RTL Netherlands